Descartes Systems Group, the global leader in uniting logistics-intensive businesses in commerce, has announced its continued sponsorship of True Heroes Racing, a team founded in 2012 as a project to provide Wounded, Injured and Sick (WIS) UK Service personnel and Veterans, with the opportunity to become directly involved in all aspects of competitive motorcycle racing. This is the third year Descartes is sponsoring the team.
The unique project was founded in 2012 by a serving British Royal Navy sailor, who had been fortunate enough to return from several tours in Afghanistan uninjured. After working with a large number of injured UK Service personnel on motorsport charity events, he decided to try and use competitive motorsport as a way of restoring a sense of direction and focus for those who had been injured, and True Heroes Racing was formed. The project’s foundations are based on direct, hands-on involvement and teamwork as part of a motorcycle racing team competing at the highest levels around the UK.
With the planned return of spectators to the 2021 British Superbike Championships, True Heroes Racing aims to reinvigorate and expand its wider support activities in conjunction with the Defence Rehabilitation Centres, to provide inspirational respite and holistic rehabilitation activities for military personnel undergoing recovery treatment and their families. These events bring tangible benefits and provide the opportunity for formal holistic recovery activities.
Phil Spencer, Founder & Team Principal, True Heroes Racing, comments, “We’re really pleased to have Descartes on board as a sponsor, especially for the third year now. True Heroes Racing provides WIS UK personnel and Veterans with the opportunity to be a member of a team again, immersing them back into the military teamwork ethos and critically with the camaraderie that is often deeply missed. It’s not just about the racing, but the environment and health that comes along with being a part of the True Heroes Racing team. We’re delighted to be supported by Descartes, so we can continue to provide opportunities for those who have served our country.”
Andrew Tavener Head of Marketing, Descartes Systems UK adds, “True Heroes Racing offers something unique and critical for WIS personnel, and we’re very proud to be able to sponsor such an inspiring project. It’s a pleasure to be able to support the team with the amazing job they do both on and off the track and we eagerly await the results of the season.”