Following the successful demonstration of its new TPMS (Tyre Pressure Monitoring System) at the e-Safety Challenge 2011 event in Vienna on 31st May, Bridgestone Europe has announced that it plans to roll out its commercial vehicle system in Europe during this year.
Bridgestone received some unexpected and surprising insights from the thousands of visitors at this year’s CV Show, into what people really look for when it comes to choosing their commercial vehicle tyres.
The introduction of its new environmentally-friendly truck tyre for the European market and an extended tyre service range means that Bridgestone will provide a particularly strong message for vehicle fleets at the Internationale Automobil-Ausstellung (International Automobile Exhibition) from the 23rd to 30th September 2010.
Northampton based agency Rocket Creative has secured a contract with Bridgestone UK to oversee public relations for its truck tyres in 2010. The UK market leader has tasked Rocket Creative with helping to raise awareness of Bridgestone’s Truck and Bus Tyres highlighting the many benefits they boast including details of new and exciting technologies....
